#Branded Call #Press release

On the heels of Branded Call, Bouygues Telecom is taking it to the next level in combating phone spam

3 min

By integrating Artificial Intelligence directly into the core of its mobile network, Bouygues Telecom is deploying a first-of-its-kind anti-spam solution in France to detect and flag suspicious calls in real time

Powered by Hiya‘s technology, Bouygues Telecom’s Anti-Spam solution detects potentially fraudulent calls in real time. It leverages a constantly updated database and AI-powered algorithms that perform an in-depth behavioral analysis of the calling number (such as creation date, number of calls placed, call duration, etc.).

Fueled by over 28 billion monthly call events from more than 550 million users worldwide, Anti-Spam stands out as an exceptionally effective protection solution on the market.

How it works?

  1. The AI analyzes call traffic in real time

  2. It detects suspicious behavior (such as number spoofing).

  3. It instantly alerts you on your screen, even before you answer.

The key advantage?

No apps to download, no setup required. Protection is active, automatic, and seamless for all our customers.

 

Find out more

Discover our solution for identified, transparent and secure calls for your business :

Branded Call