Branded Call

Give your calls a name. Restore your customers’ trust.

Amid the proliferation of calls from unknown sources and the mistrust they create, Branded Call is the answer. It helps improve answer rates and restore confidence in voice usage.

Identified, transparent and secure calls

Identified, transparent and secure calls

The Value Factory supports businesses in deploying an enhanced phone experience that is more transparent and more effective.

Thanks to the new Branded Call service rolled out by Bouygues Telecom in partnership with Hiya, you can associate your company name with your calling numbers. Your company’s identity will be clearly displayed on the recipient’s mobile. The goal: significantly increase your answer rate, restore your customers’ trust, and improve the quality of your customer relationship.

A carrier-grade solution serving customer relationships

Make an impression even before the first word!

Whether you’re confirming an appointment, notifying a delivery, or calling a customer back, Branded Call turns unknown calls into answered calls.

This service, embedded at the core of Bouygues Telecom’s network infrastructure, guarantees real-time display of your company name, directly on your recipient’s phone.

Branded Call is now open to the entire customer base!

From an advertiser’s perspective, Bouygues Telecom is now opening this service to all sectors, with the exception of the financial, insurance, and public sectors.

The extension of the service to these markets will be rolled out very soon.

In the meantime, and for any additional questions, please do not hesitate to contact us.
  • Have your calls recognized instantly

    Today, your company name appears on your recipient’s screen. Tomorrow, this display can be accompanied by your logo!
  • Increase answer rates and the quality of your customer relationship

    Your calls are answered more often, your opportunities are realized more often, and your customers are satisfied.
  • Restore trust in voice

    Our partner Hiya relies on robust verification of business information and regular data updates to ensure a reliable service.
  • Simplicity for everyone

    If your customer is a Bouygues Telecom subscriber, there’s no need to download an app and no phone settings to change. And Branded Call is free for them, they have nothing to do!

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  • The benefits

    For businesses, identity is verified, displays are moderated, and reputation is continuously monitored.

    For users, the displayed name simply indicates the origin of the call and helps the callee decide whether to pick up.

    And on the privacy side, no subscribers’ personal data is shared outside the network to deliver the service.

    Calls you can trust

    For businesses, identity is verified, displays are moderated, and reputation is continuously monitored.

    For users, the displayed name simply indicates the origin of the call and helps the callee decide whether to pick up.

    And on the privacy side, no subscribers’ personal data is shared outside the network to deliver the service.

  • The benefits
    • Branded Call confirms time slots and makes parcel handover easier by clearly identifying the courier who is calling you.
    • Branded Call secures appointment booking and the follow-up of your case.
    • Branded Call makes post-request callbacks and proactive assistance more reliable.

    A solution to your challenges with a service adapted to your use cases

    • Branded Call confirms time slots and makes parcel handover easier by clearly identifying the courier who is calling you.
    • Branded Call secures appointment booking and the follow-up of your case.
    • Branded Call makes post-request callbacks and proactive assistance more reliable.

The current situation

  • 79 %
    of unknown calls in France go unanswered
  • ~ 74 %
    of French people receive more than 6 unknown calls per week (3 out of 4 French people), making it the second-highest rate in Europe

With Branded Call, on average

  • + 30 point
    improvement in answer rate with Branded Call
  • + 19 point
    increase in conversation duration with Branded Call